In these days of heady growth, I come across people and companies planning to do many things at once, e.g. CEO of a medium sized engineering company showed me his strategy for next three years. He planned to
-create innovative products & systems which would take advantage of gaps and in-efficiencies in its value chain in three verticals. (They had not yet completed and commercialized their earlier innovation)
-grow original core business that concentrated on part of the value chains for a large number of verticals
-get into trading and projects activities for some money
I found all this quite mind boggling.
What would you advise this CEO?