B-School students go through a lot of text book stuff of definitions and explanations. But as soon as they join corporate world or take a start-up venture they need to take on a non-ideal world which is far removed from the books. In this world bosses and colleagues and customers and vendors bend well known words as per their needs. One needs to navigate this world without getting lost and without getting cynical. One needs to extract right actions from the overused or misused terms for the good of all stake holders and for good of oneself.
How navigate this jargon jungle? Posts in this category provide a cheeky guide.
These posts are from my column of the same name published on the portal: BusinessLine on Campus www.bloncampus.com